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| Executing strategy | October, 2007 |
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Dear ,
Welcome to October's edition of the SPS e-newsletter. Changes are now underway to the SPS website to focus more on our content, including the creation of a new feature – The Strategist's Diary – where you can learn about future events that will be of interest to you as a strategist. We'll be encouraging members and affiliated bodies to inform the rest of the society when they have open meetings.
As a taster I'm pleased to tell you that SPS members are invited to attend Henley's evening session on 'Emerging Markets and International Business' (see Events and workshops below for details). I also hope to see as many of you as possible at our event at the BBC (details below) next month. Spaces will be limited so do respond quickly to ensure your place.
 James Leaton Gray, Chairman |
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» In this issue:
SPS news
Research and insight
Events and workshops
Sponsor

Strategy Magazine issue 13 is out now. |
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» SPS news |
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Annual General Meeting postponed
The SPS AGM has been postponed until January, when we hope to bring you a stimulating evening event to tie in with the formal meeting. More details to follow in future issues of the e-newsletter. |
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SPS at the BBC: 'Suits amongst the Luvvies' seminar
How do you ensure that creative freedom fits with strategic path? What pressures do strategists have working in an avowedly creative environment? How do you target customers who have rejected your other products? A case study: How did the BBC create a strategy to involve the nation's 'teens'?
Join the SPS for a FREE evening seminar at the BBC devoted to these questions, entitled 'Suits amongst the Luvvies':
Wednesday, 21 November, 6pm
Broadcasting House, Upper Regent Street, London W1A 1AA
To book your place please email membership@sps.org.uk or contact Louise Thorpe on 0845 056 3663. |
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» Research and insight |
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Executing strategy: lessons from private equity
Research reported in the June 2007 issue of Strategy Magazine explored the advantages of the private equity ownership model when it comes to developing strategy.
The concluding article by Fiona Czerniawska in the September issue outlines the methods organisations can adopt to close the gap between the effort put into strategy and the value that's derived from it.
» Read the full article |
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Post-merger strategy execution in practice
Significant resources are expended in the lead-up to mergers and acquisitions. However, it is the realisation of integration benefits that makes the effort worthwhile.
In the September issue of Strategy Magazine Nita Martin looked at some of the lessons learned from the integration projects of blue-chip energy and chemicals companies in Europe.
» Read the full article
- SPS members enjoy access to the online library, with downloadable versions of all the articles published in Strategy Magazine since its relaunch in September 2003. For more information on membership benefits visit the SPS website and provide your details.
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Shaping Tomorrow – key trends revealed
Shaping Tomorrow provides new and renewing SPS members with a high-level peek into key trends. This month the service highlights key emerging patterns and predictions for 2007 and beyond, including: traditional energy supplies become harder to source; new space race for the moon ensues; millionaires turn to psychologists; companies measure their carbon footprints; weak dollar pushes up Indian outsourcing costs; weak dollar prompts record foreign buyouts of US companies; China's economy overheats?; fashion designers partner with consumer electronics industry; virtual strike action breaks new ground; Microsoft comes under increasing pressure.
SPS members enjoy free access to Shaping Tomorrow's newsletter containing 10 new trends per week and its organised database of over 12,000 future, strategy and change management resources. More info
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» Events and workshops |
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Strategist's Diary
New Alumni Group – Emerging Markets and International Business Group: The BRICs and Beyond
Date: Tuesday, 6 November 2007
Time: 6pm – registration and buffet; 6:30pm – event; 8:30pm – bar and networking
Location: Henley Management College, Greenlands, Henley-on-Thames
Price: £20.00 alumni; £25.00 non-alumni guests
Speakers: Arif Zaman, Henley Management College; Laureen Katiyo, Commonwealth Business Council; Laza Kekic, Regional Director, Central and Eastern Europe and Director of Country Forecasting Services, Economist Intelligence Unit; Ameeta Chatterjee, Director, New and Emerging Markets Practice, KPMG.
For full details, including speaker biographies, please visit Henley's website or email Amanda Proddow at amanda.proddow@henleymc.ac.uk. |
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Ashridge Open Programmes
The SPS and Ashridge have teamed up to offer SPS members some exclusive benefits, the first of which is a 10% discount on any of Ashridge's open strategy programmes.
Ashridge has a wide variety of short, residential programmes to help individuals and organisations to achieve their development needs. These programmes focus on blending the practical experience of their faculty with leading-edge business thinking, to inspire and challenge you.
In addition, learning in small classes – typically 12–30 participants – promotes collaboration on your own issues and ensures individual support, enabling all participants to return, better able to transfer learning to the workplace.
For more details, visit Ashridge. Please quote your SPS membership number when booking. |
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» Sponsor |
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World CRM gurus come together for two-day masterclass
Customer relationship management (CRM) experts from three corners of the globe are coming together for a two-day executive update on cutting-edge topics in customer management on 19-20 November 2007.
Entitled 'Strategic Customer Management', this new programme is directed by Professor Hugh Wilson and Professor Adrian Payne. Hugh is included in the Chartered Institute of Marketing's 'guru gallery' of "the most influential marketers alive in the world today", while Adrian has been an acknowledged authority on CRM since he co-authored the first relationship marketing book published worldwide in the early 1990s.
For November 2007 only, they are being joined by Professor Don Schultz from Northwestern University, the pioneer of integrated marketing communications.
Book your place by visiting our website, or alternatively please contact Maureen Scully on +44 (0)1234 758094 or email m.scully@cranfield.ac.uk, quoting CSM1542.
We look forward to welcoming you to Cranfield School of Management.
Cranfield School of Management: improving the practice of management |
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